Illustration for animation
USING illustration to talk about sex at the festival and in life.
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The brief
Electric Castle is a music festival held on the Transylvanian domain of the Bánffy Castle, near Cluj-Napoca in Romania, and combines music, technology and alternative arts.
Together with the experts form SEXUL vs BARZA, they created G-Info Spot, an online sex education platform made to give Electric Castle fans what it takes to have an awesome sex life. In the form of 6 sex ed video lessons.
My role was to create a simple, fun and easy to animate illustration style in line with the platform brandbook and the festival’s tone of voice. The challenge was to talk about sex without showing it. But in a light hearted and funny way.
talking about sex, but showing the festival
The online platform included 6 sex ed videos about different topics around the subject. They're straightforward, light hearted guides to help teens enjoy a healthy sex life.
EPISODE 1 -Safe sex practices
EPISODE 3 - Understanding & Embracing Sexuality
EPISODE 5 - Pregnancy, Virginity and Sex Myths
EPISODE 2 - Consent, Healthy Relationships & Sex Stereotypes
EPISODE 4 - Anatomy & Hygiene
EPISODE 6 - Chem Sex & Foreplay
CREDITS
Client: Electric Castle Festival
Creative Direction: Javier Gelpi de Fez
Animation: Dorel Gnatiuc